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Company ANALYSIS 

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OVERVIEW

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One of the top life insurance companies in Singapore, serving the financial and protection needs of customers.

It delivers products through multiple distribution channels

including a network of > 5000 financial consultants.

Serving  for

Years

Financial rating

from Standard & Poor’s

Funds under management

as of 31 December 2021

PRODUCTs offered

Click the icons to find out more

we do pulse

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 Free health and wellness mobile app launched in August 2019. 

Makes use of personalized AI- powered and data-driven insights to support users to better manage their health and wealth. 

Key Features

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PRUQuest

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Gamified financial literacy mobile game developed jointly by Prudential and Finute.

The app aims to help young adults in making better financial decisions by featuring interactive gamified content related to financial literacy, savings and investments.

Where can you get it from?

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 2 reviews

"very fun - enjoyed the game"

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 1 review

 "awesome"

At Prudential, gamification is already used to engage customers and drive brand awareness.

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